The configurations on this page is metadata and is not done in the Service Provider (SP).
For Service Providers that use the SWAMID federation it is strongly recommended that at least the extensions <mdui:DisplayName> and <mdui:Description> is used.
To make a more user friendly federation login it's possible to present information about the requesting Service Provider (SP) on a Identity Provider (IdP) login page and in a Discovery Service (DS) selection with SAML V2.0 Metadata Extensions for Login and Discovery User interface Version 1.0 (MDUI). It's possible for the SP to add some metadata to their metadata entry in the federational metadata feed to present som basic information about them self.
To add MDUI metadata for your Service Provider in the SWAMID metadata feed you shall create the XML data described on this page and send it to SWAMID Operations.
This page is describing the MDUI metadata for Service Providers. There are a page i Swedish for Identity Provider MDUI metadata that can be presented in Service Provider och Discovery Sevice.